About Us




Oh So Cherished started as a spare bedroom startup in London back in 2006 by Sarah Blake when pregnant with her son Flynn. She began manufacturing impeccably quirky, trend led gifts with a unique twist. From elegant gift books, quirky cards and stunning handmade jewellery, to stylish engraved glassware and homewares.


A move back to her home town where Sarah grew up as a child and now the location of this move brought big growth which also bought the team a beautiful country warehouse and studio in the form of an old granary later in 2013.


Sarah started receiving many requests for wholesale orders and from business wanting to market and sell her products directly to their customers, which made Sarah decide to set up a separate tradesite portal for the business. As a result of this was created and we now fulfill a large number of orders directly to our dropship clients' customers. Head over to our sister site for more infomation or apply for an account by emailing Once signed up, you can access our full dropship portal which gives you detailed product information, specifications, sizes materials and current prices.


Cherished Condolences was created with a dedicated website and product range in 2017 because Sarah discovered there was a real gap in the market when she herself needed to source beautiful condolence products. She has since worked hard to put together a really special selection of thoughtful gifts, jewellery, books and funeral details. At our goal has been to create an uplifting site that will inspire you to celebrate a life well lived. 


Swiglo is Sarah latest venture with a site dedicated to bulk orders of engraved glassware. With a passion for glassware and beautiful design we have put together a huge collection of over 1,000 glasses which can all be personalised! Through we can engrave your design, company logo or simple text on to a beautiful glass of your choice. All done from our busy studio on the Isle of Wight.

In 2019 we added an umbrella company to our business Oh So & Co.Retail Ltd. With so many online retail websites introduced over the years, it seemed sensible to add some clarity to our business. As Oh So Cherished was our original business and Sarah wanted to retain this part of her company name she decided to call it Oh So & Co Retail Ltd, which is now the business all our eCommerce stores trade from.


40,000 Moon & Back Keyrings and 20,000 engraved gin glasses later with heaps of special memories thrown in, Sarah together with a team of dedicated staff have built a collection of amazing products, second-to-none customer service and attention to detail that extends through everything they do. 

With a simple philosophy of freshness and originality of design, most of our products are made right here in our studio by our team. As a result we are knowledgeable about everything we sell and can advise on the smallest detail, from design and material to finish and delivery.

You can call us Monday to Friday 9am-5pm where we are are here to help with anything - call our customer care team on: 01983 640743.


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