About Us



Oh So Cherished started as a spare bedroom startup in London back in 2006 by Sarah Blake when pregnant with her son Flynn. She started very small and just selling wedding guest books to bride and grooms. With now over 17 years in business we have evolved and expanded and moved into manufacturing impeccably quirky personalised, trend led gifts with a unique twist. From elegant personalised gift books, quirky cards and stunning handmade jewellery, to stylish engraved glassware and homewares.

120,000 Moon & Back Keyrings and 60,000 engraved gin glasses later with heaps of special memories thrown in, Sarah together with a team of dedicated staff have built a collection of amazing products, second-to-none customer service and attention to detail that extends through everything they do. 

With a simple philosophy of freshness and originality of design, most of our products are made right here in our studio now on the Isle of Wight by our team. As a result we are knowledgeable about everything we sell and can advise on the smallest detail, from design and material to finish and delivery.


to top